The Television New Zealand (TVNZ) broadcasted Sinopec advertisement recently in prime time, evoking strong response from the staff of Waitomo – a New Zealand dealer of Sinopec lubricants. Mr. Jimmy Ormsby, Waitomo Sales Director, said: “I was delighted to see the Sinopec advertisement not once, twice, but three times on prime time television. The Sinopec advertisement is creating some very strong brand awareness, and positioning Sinopec as a quality brand. I continue to have very positive feedback from our customers about the very high quality of the advertisement – they are eager for us to tell them more about Sinopec! We look forward to maximizing the impact of this advertising with the arrival of more Sinopec products.”

The family car of Waitomo engineer Douw required the first oil change. Out of total understanding and trust in Sinopec lubricant, he volunteered to be the first customer.